Online Marketing – Your SEO Plan
By opting for a Local SEO plan, your site will be optimized for search engines and directories. This will include speed optimization, submission to Google management platforms, Google maps optimization, link building and authority building. What’s more, every step of the way, your site will be carefully optimized to make it Google-friendly.
In addition, we will have a focus on content marketing. This means, by understanding the questions and stages your clients go through in the sales process, we will tailor your site accordingly to maximize not only attracting them in the first place, but also sales, conversions and lead generation.
An important part of online marketing is to understand the search habits and preferences of your potential customers. Researching and identifying keywords and phrases that your clients are using to find you is vital. If you are, for example, a back specialist, are your potential clients searching using ‘back pain’, ‘back specialist’, ‘chiropractor’, ‘back exercises’, etc? What’s more, which key words and phrases are the those used by potentially buying customers? Finding out the answers to these questions allows us to target the right keywords and build this knowledge into your website.
The Boomerang Edge
All our Local SEO is meticulously hand-done to the highest standard, with no shortcuts. Google is only interested in quality – anything short of this, such as mass automated submissions, is not the answer.
For more information and to find out how I can help, call me on 07412 787709.